What does "Ayurveduh" mean?

For us Ayurveduh is a few things, first of all foremost, is it's a play on words about the word Ayurveda. If you're already familiar with Ayurveda, these clothes are already up your alley and need no further explanation.

For those of you who aren't familiar, you're probably wondering what Ayurveda even is. In the words of HealthLink BC

 "Ayurveda is a healthy-lifestyle system that people in India have used for more than 5,000 years. Ayurveda emphasizes good health and prevention and treatment of illness through lifestyle practices such as massage, meditation, yoga, and dietary changes."

 

Additionally here at Otiem, Ayurveduh has become our mantra and our mindset.

Part of the reason we released the “Ayurveduh” clothing line, is that it’s obvious to us that making positive changes to your mindset, attitude, diet, and exercise routines are the best ways to see big changes to your physical body and external life.

Because we know that applying a better mindset and making better health choices can have lasting results for our health, we wanted to make a high quality clothing line that highlights that making better choices to better ourselves should be obvious. Hence the "Duh".

(Even if sometimes we are guilty of not always remembering to make these choices. I'm looking at you pizza night...)

We wanted to create comfortable high quality clothing and products that inspire people to get out there and crush their own goals. So we developed clothing, copper bottles and better workout gear meant to help remind and empower us to continue to make the right choices to better ourselves everyday.

“Ayruveduh” is completely non-denominational and is simply an attitude choice and a little self affirming mantra to remind us that by putting in the daily work and being more conscious,  we can reach our goals.

It's not about following every element of an Ayurvedic lifestyle or being strict, it’s just about doing our best and making a conscious effort to better ourselves each and every day, even if it's only in some small way.

It is built upon the idea that by staying ready, staying healthy, eating right, drinking lots of water and exercising every day so we can have the opportunity to live our best lives and become better, more balanced versions of ourselves.

When we see people in Yoga classes or gyms, cities or on beaches wearing our Ayurveduh gear, we know they are people working to create a better life for themselves, by making choices, and by taking action.

Those are our kind of people.

The Ayurveduh mindset has developed into a mantra for a growing community of fitness lovers across North America. It's the mantra for go-getters and people making small changes today, to become better, more balanced versions of themselves for tomorrow.

You don't start by trying to build a wall, you start by placing a single brick down perfectly. Ayurveduh reminds us to get out there and work on today's perfect brick.

Think of these clothes as a little motivational push to help get you out the door, but once you're out there, the rest is up to you! 

Although the philosophy may be have been inspired by the wisdom of an ancient past, the gear is here to help you shape your future.

Go get it.

Shop our Ayurveduh collection here!

 

PS: If you want to learn more about Ayurveda, you can take our FREE course by clicking here!